» ROIADVANTAGE PROVIDES NETWORKS WITH A COMPLETELY PRIVATE SOLUTION, WHERE YOU CAN ADD AND MANAGE ADVERTISERS, PUBLISHERS, PROGRAMS, CAMPAIGNS, AND CREATIVES AT ANY TIME. YOUR NETWORK CAN PROVIDE EACH ADVERTISER AND PUBLISHER WITH THEIR OWN LOGIN TO ACCESS THEIR STATISTICS AND CAMPAIGN MATERIALS, AND YOU MAINTAIN OWNERSHIP OF ALL ADVERTISERS AND PUBLISHERS THROUGHOUT YOUR NETWORK. INCLUDED BELOW ARE SOME OF THE MAJOR FEATURES OF ROIA THAT CAN BENEFIT NETWORKS.

These are the key features of ROIA for networks:

Private affiliate networking

Provide your advertisers with affiliate marketing solutions beyond standard CPC or CPM ad campaigns. Your ROIAdvantage Network account is fully capable of utilizing all of the rewards management functions that have had smaller affiliate program managers using TrackingSoft solutions for years.

Ad serving engine for precision control and instant deployment of creatives

Instantly circulate new ads without waiting for publishers to take any action. ROIA allows you to configure priorities for individual ads of a given size. Your publishers can then generate placement codes for a size instead of placing individual creatives. Every time the page loads, the placement code checks with the tracking server to determine which ad to show. Make a new creative of a given size, and all publishers displaying placements that match that size will immediately begin displaying the new ad! With creative rotation, you can similarly stop circulation of an outdated or poorly performing ad.

Powerful creative library

ROIA contains numerous predefined creative templates for different types of advertisements including links, static banners, flash banners, complete HTML pages, and more. By having these many different templates, you are able to create the exact type of ad that you need. Should you need an ad that cannot be made with one of the default templates, ROIA allows you to setup your own custom template, which can be used to create exactly the type of creative that you need.

Communicate with publishers right from your control panel

ROIA offers you a Files Area to supply publishers with any documentation, media files, or presentations you need to share with them. It also functions as a mass mailing manager, allowing you to quickly notify your entire program, or subsets thereof, of any breaking news, new promotion, or updated creative materials available to them.

Flexable financial management

ROIA contains several different billing models. Revenue sharing allows the publishers to receive a percentage of the nework usage rate as their commissions. The publisher commission based model allows the network to charge each advertiser a set percentage of their publishers commissions. The standard model allows both the publisher's commissions and the network rate to be configured independntly of each other. The different rates can be configured on any of the following criteria: total/unquie impressions, total/unquie clicks, fixed or percentage of sales, leads, or recurring sales.

Choose how to leverage the TrackingSoft name

Many publishers make their entire livelihoods providing high-quality traffic to web advertisers. These individuals and companies do not have the time to invest their efforts in any program they see as less than proven. Highlight your partnership with TrackingSoft to instantly instill advertisers and publishers alike with confidence in their data's security and the accurate reporting of their traffic and rewards. Alternately, configure the extremely brandable ROIA interface to highlight your marketing company. We will reliably and efficiently track and report all of the vital data on your advertising campaigns just as effectively from a behind-the-scenes perspective, with no mention of our involvement in your endeavor.

For a complete listing of features, please click here