ROIAdvantage for Agencies
ROIAdvantage provides agencies with a completely private network solution, where you can add and manage advertisers, publishers, creatives, programs, and campaigns at any time. Your agency can provide each advertiser and publisher with their own login to access their statistics and campaign materials, and you maintain ownership of all advertisers and publishers throughout your network.
Some of the major features that an agency can implement within ROIAdvantage are:
Private affiliate networking
Provide your advertisers with affiliate marketing solutions beyond standard CPC or CPM ad campaigns. Your ROIAdvantage Agency account is fully capable of utilizing all of the rewards management functions that have had smaller affiliate program managers using TrackingSoft solutions for years.
Weighted banner rotation for precision control and instant deployment of advertisements
Instantly circulate new banner ads without waiting for publishers to take any action. ROIA allows you to configure priorities for individual banner ads of a given size. Your publishers can then generate placement codes for a size instead of placing individual banners. Create a new banner of a given size, and all publishers displaying placements that match that size will immediately begin displaying the new ad! With banner rotation, you can similarly stop circulation of an outdated or poorly performing ad.
Advanced reporting module analyzes all tracking information for your campaign
Once your banners, creatives, and links are in place, the power of ROIA's reporting function finds all the pertinent information you need. Track the performance of individual ads, publishers, performance by day, and more. Drill-down reports to get to the exact aspect of the data you need. Add the Advanced Analytics Package to provide detailed per-visit information, Geo-tracking, SEO optimization reports, and more.
Communicate with publishers right from your control panel
ROIA offers you a Files Area to supply publishers with any documentation, media files, or presentations you need to share with them. It also functions as a mass mailing manager, allowing you to quickly notify your entire program, or subsets thereof, of any breaking news, new promotion, or updated creative materials available to them.
Monitor the quality of your traffic
Did you know not all clicks result in your page being displayed? You could be paying for traffic that never reaches your site! Visit & Page View Tracking allows you to see the quality of traffic referred to your site. For more details on reporting and partner compensation by visit, click here
Choose how to leverage the TrackingSoft name
Many publishers make their entire livelihoods providing high-quality traffic to web advertisers. These individuals and companies do not have the time to invest their efforts in any program they see as less than proven. Highlight your partnership with TrackingSoft to instantly instill advertisers and publishers alike with confidence in their data's security and the accurate reporting of their traffic and rewards. Alternately, configure the extremely brandable ROIA interface to highlight your marketing company. We will reliably and efficiently track and report all of the vital data on your advertising campaigns just as effectively from a behind-the-scenes perspective, with no mention of our involvement in your endeavor.
For a complete listing of features, please click here
